The Kula Ring

Podkast Dečiji budilnik

The Kula Ring is a podcast for manufacturing marketers who want to drive real growth inside complex B2B organizations. Hosted by Jeff White and Carman Pirie (Kula Partners), each episode features candid conversations with industry leaders centred on practical, field-tested ideas you can actually use. Expect smart takes on account-based marketing (ABM), sales + marketing alignment, demand generation, positioning, content and website strategy, and the realities of modern industrial buying. If you market to engineers, plant managers, procurement teams, or multi-stakeholder buying groups, this show is built for you. New episodes released weekly, subscribe to stay in the loop.
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Epizode

454-

Selling the Ingredient No One Sees: Reframing Polypropylene as Sustainability Plus One

18 авг. 2026
453-

Curiosity Is the Whole Job: Building Trust in a Tight-Knit, Deeply Informed Market

11 авг. 2026
452-

Your PhDs Are Your SEO Strategy: Leveraging the Authority Already in the Building

04 авг. 2026
451-

Why Your Distributor Cares More About Your Brand Than Your End Customer Does

28 јул. 2026
450-

Stop Asking for Permission: Why the Agentic Wild West Belongs to Marketers Who Just Build

21 јул. 2026